What Prodo actually costs, and why there are two separate charges
A fair question: why a subscription fee AND a separate usage balance, instead of one simple price? Here's the honest answer, with the real numbers we currently charge.
Written for business owners - no tech background needed
Two charges, two different jobs
The subscription fee keeps your bot switched on and available - think of it like rent for your shop, or a phone line subscription: fixed, predictable, the same whether one customer messages you or a hundred. The AI usage balance pays for the actual thinking behind each reply - more like electricity or mobile data: the more it's actually used, the more it costs, but each individual use is genuinely tiny.
Why not just one all-inclusive price?
Because a laundry shop that gets five customer questions a day and a busy furniture showroom that gets five hundred are using very different amounts of "AI brainpower" - and a single flat price would mean the quiet shop is quietly subsidizing the busy one. Splitting it into a flat access fee plus pay-for-what-you-actually-use keeps it fair for both.
You always see exactly what you're spending
Your usage balance is visible in your dashboard at all times, not something you find out about at the end of the month. If it ever runs low, you get a heads-up before it's a problem - and your customers are never the ones who suffer for it. They always get an answer; if your balance runs out, you're the one who gets notified to top up, quietly, with no interruption to your customers.
The two charges, side by side
Real, current numbers - not placeholder figures.
Subscription - keeping the lights on
₸19 999 / month
A flat monthly fee. Same amount whether you get one customer message this month or a thousand.
AI usage - the actual thinking
Pay for what's used
Charged from a top-up balance, based on how much the AI actually reads and writes for each reply - visible in your dashboard at all times.
What does one reply actually cost?
Simple business (e.g. laundry, car wash)
₸0.78 per reply
Consultative business (e.g. furniture, real estate)
₸7.73 per reply
An illustrative example at today's rates, for a typical customer question and reply - the exact amount depends on how long the actual conversation is.
Self-service
Free
one-time
Assisted setup
₸24 999
one-time
Full-service
₸79 999
one-time
Top-ups start at ₸4 618, and you get a heads-up once your balance drops below 20% - well before it could ever run out mid-conversation.
Questions people actually ask
What happens if my balance runs out?
Your customers are never left without a reply because of this - you get notified to top up before it becomes an issue. Running out mid-conversation isn't something we let happen to your customers.
Do I need to keep a credit card on file?
You top up your balance when you choose to - there's no automatic recurring charge to a card you have to remember is on file.
Is there a contract, or can I cancel any time?
No lock-in contract - you're free to stop at any time from your dashboard.
Why does a complex business (like furniture or real estate) cost more per reply than a simple one (like a laundry or car wash)?
A consultative business needs a more capable AI model to handle nuanced questions well - the same reason a more experienced employee costs more to employ. A simple, repetitive-question business doesn't need that extra capability, so it isn't charged for it.